TREVOR LUI

restaurateur, chef, author, storyteller

Trevor has made a life and career surrounded by the sights and sounds of food and drink. Trevor was awarded the 2022 Social Advocate Award by Restaurants Canada and was named to the 2023 Power 60: Inspiring Asian Canadians of Influence. He has spent more than 20 years producing thousands of event experiences as an executive for major entertainment venues, top-tier hotels & casinos.

A diverse builder of innovative implementation, brand marketing, operations, and ground zero build-outs, he likens a good, honest meal on a street corner to being tied down to a corporate boardroom. He’s a lover of ‘the story ’ and is inspired by each bite and sip around him and believes we are all connected through our dining experiences.

In 2018, Trevor shed his corporate job to fulfill his entrepreneurial dream of creating unique experiences. He has helped co create and develop some of Toronto’s foremost food brands, Kanpai Snack Bar, Yatai Japanese Street Food, Makan Noodle Bar, Pop Kitchen, BaoBird, Superfresh and FatBao.

His agency The Highbell Hospitality Group curates uniquely immersive culinary events that push the boundaries of innovation coupled with a growing list of clients that seek their services for curated food, drink, and lifestyle experiences.

Trevor is also co-founder of the agency Quell, representing food & drink talent with a focus on broadening BIPOC work and leadership and DEI consultation.

In addition, Trevor is a frequent consultant, speaker & editorial contributor to industry publications and business forums, as well as holding executive posts on boards in the global tourism and academia space — including Destination Toronto. He has also provided promotional ambassadorship to numerous notable consumer brands and was a regular contributor to Cityline. Trevor is a published author of the award-winning Double Happiness Cookbook.

Connect

"WE ARE A LOT MORE SIMILAR AND CONNECTED THAN WE GIVE OURSELVES CREDIT FOR. THE DINING TABLE IS THE LAST SAFE SPACE FOR US TO SHARE AND BUILD MEMORIES WITH EVERY SIP, BITE AND INTERPRETATION OF OUR HEIRLOOM RECIPES. LET’S CHERISH THESE MOMENTS TOGETHER."

Trevor Lui Shakes Up Holiday Stuffing—With Fried Rice

Surprise guests with chef and cookbook author, Trevor Lui's flavourful, Asian-inspired recipe.

A lesson on dim sum from Chef Trevor Lui

Alesson on the significance of dim sum in Chinese culture. "Dim Sum means 'touch of the heart.' It's like little bites and morsels of stuff we share on a lazy Suzan

Trevor Lui 雷卓凡: Unapologetically Asian 以食物治癒童年傷痕

Chef Trevor Lui Shakes Up Holiday Stuffing—With Fried Rice

Surprise guests with chef and cookbook author, Trevor Lui's flavourful, Asian-inspired recipe with Indigo

Breakfast TV: Perfect Rosé Wine Food Pairings

Behind the Apron 10:10 with Trevor Lui

This game is designed to celebrate Taste Canada's 25th Anniversary! Trevor Lui steps up to the plate.

Behind the Apron 10:10 with Trevor Lui

Macanese Portuguese Chicken Curry

Chef Trevor Lui shows how to prepare a Macanese Portuguese chicken curry on Citylline.

Macanese Portuguese Chicken Curry

How to make my favourite Asian night market snacks

Trevor Lui shows Superfresh - his destination for Asian street food and cooks up some of his favourite bar snacks on Cityline.

Chef Trevor Lui And His Award Winning Taiwanese Chicken

Trevor Lui prepares his famous Taiwanese Chicken using Canadian chicken!

Chef Trevor Lui And His Award Winning Taiwanese Chicken

A modern spin on beef with broccoli on Cityline

Chef Trevor Lui's modern spin on beef and broccoli will get you into the kitchen to try it out!

A fresh and flavourful Southeast Asian slaw

Super fresh, super flavourful AND super easy! Chef Trevor Lui is making the perfect summer 'slaw in the Daily Dish on Cityline.

RC 2022 Social Advocacy Award Winner: Trevor Lui, Quell Now & Principal, Highbell Group

This award is given to a member of the foodservice industry that leads by example, serving as a champion of inclusion, diversity, equality and social justice. Trevor's commitment to redefine and create a more equitable and inclusive foodservice ecosystem through the launch of Quell Now has been a source of inspiration to many.

Burnbrae Farms Culinary Series: Trevor Lui

Trevor Lui makes spicy queso dip with wonton chips!

Trevor Lui on the cover of View the Vibe

POWER 60: The Most Inspiring Asian-Canadians: This list features today’s most inspirational Asian-Canadians, all with one common denominator…inspirational tenacity, from across the country we all know and love, Canada.

The historical roots of the rise in anti-Asian hate in Canada

An important and timely conversation on anti-Asian racism in Canada. Trevor Lui, Pay Chen, and Amy Go give us insight.

Inside Superfresh, the 4,000-square-foot Asian night market–inspired food hall in the Annex

Superfresh aims to bring the vibe of an outdoor night market indoors and every single booth is an Asian-owned or -led business.

‘I’d be lying if I said the timing wasn’t right’: A Q&A with the co-founder of Quell, a new BIPOC culinary talent agency

Trevor Lui speaks about Quell’s founding, the timing of its launch and how challenges he’s faced in his own career led him to this.

The Double Happiness Cookbook by Trevor Lui

Awarded 1st place in the Reference Category by the Alcuin Society Awards for Excellence in Book Design in Canada Shortlisted for 2022 Taste Canada Awards in Regional / Cultural Cookbooks. Eighty-eight recipes, eight compelling stories, and one man’s dream.

Trevor Lui on his favourite Lunar New Year food traditions and what to include on your table

Ways to Make DEI Progress in Events According to Trevor Lui

Here is how event professionals can work towards delivering inclusive experiences.

Unapologetically Asian: Trevor Lui

Food has become the subject of conversations surrounding Asian stereotypes and racism. And while nostalgia and pride banded the community together, it also revealed the hidden trauma many Asians encountered growing up in Canada, including Trevor Lui.